1:1 Workshop
DOs and DON’Ts: The AI Workshop
Will AI do the work for me truly? Realistic and efficient use of AI.
Description
Many small and medium-sized businesses dream of automating their marketing, especially social media marketing. This workshop addresses a crucial question: How can we effectively leverage the advantages of AI while maintaining the authentic, human element in our marketing? We will examine AI as a collaborator, not a replacement.
We recognize that fully generated content is often overlooked or dismissed by customers.
The key is to use AI as a collaborator—a coworker, not the director.
I will demonstrate AI’s practical applications in:
Visual Creation
What AI is truly good for, and how to use it to enhance, but not entirely replace, human-created content.
Content Enhancement
Specific techniques for improving existing material.
Disadvantages of Full Generation
We will discuss the risks and drawbacks of relying solely on fully generative content.
Current State of Image AI
We will examine where AI stands today in image creation.
Music Creation
We will cover the critical topic of commercial usage rights for AI-generated music and review which tools are best to use for business applications
We will go through real-world case studies and focus on generating images that are genuinely useful in a business context, rather than useless examples (like a picture of a dog in a bikini!).
Greta Grünfeld
Graphic Designer, SEO specialist
“My background with an MA in Aesthetics helps me understand the semantics and structure of information in a way that is relevant to AI’s consumption of it.”